Brand strategy and brand communication by German design studio Magnetic Stories for startup NOT A SWAN – Finest folding objects.
NOT A SWAN is a young startup specializing on finest folding objects. They developed a technology that makes it possible to create origami objects as semi or fully automated production.
The German branding and design studio Magnetic Stories accompanied the young startup and helped with the overall brand development as well as communication design. They have created an outstanding and distinctive visual language, which has been applied to a variety of marketing areas such as brand communication or visual merchandising. The following pictures show the successful result.





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